In Her Memory

Inspired by
Kayla.

A daughter. An advocate. A light that never stopped shining — even in the hardest of times.

OUR GIRL

A Life That
Moved People.

Our daughter Kayla lived her life with a courage and grace that humbled everyone around her. For years, she faced the daily realities of a chronic illness — not with bitterness, but with a fierce determination to make the most of every moment she had.

Throughout her journey, something remarkable happened. Community came forward. Neighbors, friends, first responders, strangers — people showed up in ways we never expected. That outpouring of love and support carried our family through the most difficult seasons of our lives and showed us, firsthand, what human connection is truly capable of.

Kayla never stopped advocating — for herself, for others facing similar battles, and for a world where no one has to fight alone. She had a gift for making people feel seen. She believed that every person has a story worth hearing and a voice worth amplifying.

When we lost Kayla, we made a promise to carry her spirit forward. Her resilience, her compassion, and her belief in the power of community became the heartbeat of Fire Optics. Every program we deliver, every leader we develop, every department we serve — it is all an extension of what she taught us.

She inspired us to bring people and entire communities together to grow. That mission lives on in everything we do.

Kayla
Kayla ELIZABETH Norvis 1/15/03 -12/14/25
Her Legacy

Kayla's story is a reminder that resilience is not the absence of struggle — it is the decision to keep going in spite of it.

Foundations we love

GIVING BACK TO
Community.

Leary Fire Fighter Foundation

01

Founded in 2000 by actor Denis Leary following a tragic warehouse fire in Worcester, Massachusetts that claimed the lives of six brave firefighters — including his cousin and a childhood friend. The Leary Firefighters Foundation is the only foundation in the U.S. dedicated to funding equipment, vehicles, education, training, and technology for fire departments nationwide. Their mission: help the heroes who run toward danger by filling the gaps that government budgets leave behind. Learn more at learyfirefighters.org

Gary Sinise Foundation

02

Founded by actor and humanitarian Gary Sinise, the Gary Sinise Foundation serves America's defenders, veterans, first responders, their families, and those in need. Through programs that build custom smart homes for severely wounded heroes, provide mobility devices, host family retreats for the fallen, and deliver free concerts through the Lt. Dan Band, the Foundation ensures that those who sacrifice for our freedom are never forgotten. 89 cents of every dollar goes directly to supporting heroes. Learn more at garysinisefoundation.org

Ronald McDonald House Charities

03

Ronald McDonald House Charities (RMHC) creates, finds, and supports programs that directly improve the health and well-being of children and their families. Their Ronald McDonald Houses provide a "home away from home" for families of seriously ill children receiving treatment at nearby hospitals — offering comfort, community, and critical support during the most difficult times. Because no family should face a medical crisis alone. Learn more at rmhc.org

Til Valhalla Project

04

The Til Valhalla Project honors the sacrifice of fallen military heroes by providing custom memorial benches to Gold Star families — free of charge. Each bench is a permanent tribute placed in a meaningful location chosen by the family, ensuring that the memory of their loved one lives on in the community. The organization also supports veteran mental health and suicide prevention, standing alongside those who served long after the battle ends. Learn more at tilvalhalla.org

The Citizens Outreach Foundation

05

Based in Paterson, NJ, The Citizens Outreach Foundation is dedicated to providing essential goods and services to people in crisis and living on the streets. Their mission is not one-size-fits-all — they identify each individual's unique needs and obstacles, then build a personalized plan of action to help them get back on the road to a successful life. Through nine programs and a vision rooted in compassion, they serve as a beacon of hope for those who need it most. Learn more at tcofinc.org

Eddie Mal Association

06

The Eddie Mal Association is a non-profit charitable organization dedicated to the memory of Newark Fire Department Firefighter Edward Malkinski. The Malkinski family turns love and remembrance into action — dedicating their time and energy to hosting events that support families in need. An incredible group of people who continue to honor one of Newark's bravest. Visit them onFacebook

Moving Forward Together.

Kayla showed us that when people come together — truly together — there is nothing they cannot face. That belief is the foundation of Fire Optics, and it guides every program, every conversation, and every community we serve.

Carry It Forward

Be Part of
Something Bigger.

Kayla's story reminds us that community is everything. If you're ready to build something that lasts — in your department, your organization, or your community — we're here to help.